EB / NEXUS / MASTER CONTROL · 2026-07-14
COMMAND NEXUS
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TODAY'S FOCUS · JUL 6
🔴 1PAUSE Brevo Automation #1 — fabricated testimonial ("Briana") auto-firing · ~64 sends Jul 2
🔴 2Order drought — 0 in 24h, 2 in 7d · bounce 87.31% (+1.52pp) accelerating · run Homepage Bounce Fix P0s
✅ 3Credit audit CLOSED Jul 3 (all 163 accounted) · decals + manual paid, arriving Jul 6–7
£200K Pre-order Goal
T-?? DAYS TO SHIP
£2,913 / £200K · 1.5%
GMV $3,668.63 ≈ £2,913 @ $1≈£0.794 · ship Jul 26–28
Brevo🔴 AUTOMATION #1 — PAUSE PENDING
DASHBOARD MODULES
CRITICAL ALERTS
✅ · FULFILMENT
Shopify ↔ NSS Integration LIVE — Fulfilment chain connected 2026-05-25. First order flow validated.
Resolved
✅ · MFG
Mould-rework QC sample PASSED 2026-07-08 — plan unchanged. IM (Jul 13) → 5-unit assembly/QC batch (Jul 13–14) → mass prod (Jul 17–22) → SHIP Jul 26–28. HEPA 10k ordered + paid Jul 2 (ETA Jul 9–12). Decals ($283) + manual ($330) also paid — every BOM line settled.
Resolved
🔴 · MARKETING
Brevo Automation #1 (templateId 8) LIVE — auto-firing fabricated testimonial ("Briana, months of use" + "15+ cigarettes"); ~64 sends Jul 2. Violates never-fabricate rule — PAUSE in Brevo → Automations. Credit audit CLOSED Jul 3 (all 163 accounted). 331/365 credits, resets Aug 1. Wave 2 #74: 99 sent · 23.2% open · 0 clicks.
→ Pause now
✅ · PROMO
🟢 EB10 LIVE ($153.00, 10% off, 4 uses) → ends Jul 31 2026. GMV $3,668.63 · 19 paid orders · latest #1022 (Ukraine, $168.00) Jul 3 · ⚠ 0 orders in last 24h.
Active
✅ · TECH
JS errors 2.54% — third-party/in-app WebView (rage 1.62%, dead clicks 18.7% ⚠). GA4 7d: 250 sess / 338 users / 377 pv. Clarity 160 sess · bounce 87.31% 🔴. GSC 7d: 36 clicks / 883 impressions / pos 6.9.
⚠ Monitor
